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The Power of Voice Search: Why Small Businesses Should Register Now

The Power of Voice Search Why Small Businesses Should Register Now

Last Updated on: 21st November 2023, 02:48 pm

With the rapid advancement in technology, voice search has emerged as a pivotal player in the digital marketing landscape. A staggering 50% of all smartphone users are engaging with voice technology every day, according to Microsoft. It’s no surprise, then, that voice search has significantly altered the way consumers find and interact with local businesses.

The Rising Influence of Voice Search

Devices like Amazon’s Echo, Google’s Home, and Apple’s Siri have brought the convenience of voice search into the homes of millions. By 2022, over half of U.S. adults are projected to own a smart speaker. This shift towards voice technology has made it imperative for small businesses to make their services ‘voice search-friendly.’

Local Voice Search: A Crucial Digital Marketing Strategy

Local voice search has become an essential tool for businesses aiming to attract and retain customers. Studies show that 58% of consumers have used voice search to locate local business information in the past year. This underscores the importance of optimizing your business for voice search, which involves updating your business listings, enhancing your local SEO strategies, and ensuring the information about your business is accurate across various platforms.

Voice Shopping: A Game-Changer

The voice search revolution isn’t just about finding information; it’s also about making purchases. Voice shopping is projected to hit $40 billion in U.S. consumer spending by 2022. This opens up a massive opportunity for businesses of all sizes, including local ones, to tap into this burgeoning market.

Local SEO: Driving Business Growth

Optimizing your business for local searches is crucial. Around 88% of local searches on mobile devices lead to a call or a visit to the business within 24 hours. Local SEO and voice search go hand in hand. Having your business information accurate and updated on platforms like Google My Business can significantly increase your visibility in voice searches.

Additionally, online reviews are a key player in local SEO. A stunning 82% of consumers read online reviews for local businesses, with 52% of 18-54-year-olds saying they ‘always’ read reviews. This means businesses need to prioritize accumulating positive reviews to bolster their online reputation and improve their ranking in local searches.

Register Your Business for Voice Search

With the continuing surge in voice search usage, it’s vital for small businesses to register their business for voice search and optimize their online presence. This is where platforms like Simply Be Found can be an invaluable asset, simplifying the process of voice search registration and local SEO optimization, making your business more visible and competitive.

In conclusion, voice search is not just a trend – it’s a powerful tool that’s here to stay. Registering your business for voice search and optimizing your online presence is an investment that will pay off by putting your business in front of more potential customers, driving engagement, and boosting revenue.

About the author:

Picture of Rob Downey

Rob Downey

Robert Downey: Revolutionizing Local Marketing and Voice Search Optimization Robert Downey is a distinguished figure in the dynamic world of local marketing and digital innovation. As the co-founder of, he has proven to be a master in local marketing strategy and a pioneer in voice search optimization. With a career spanning nearly three decades, Robert has dedicated himself to enhancing the visibility of small businesses and fostering stronger connections between these enterprises and their local communities. Robert's journey in the marketing realm began in 1995, and since then, he has led over 1,000 marketing campaigns, contributing significantly to developing more than 5,000 websites. His expertise spans various industries, equipping him with a nuanced understanding of their unique challenges and opportunities. This extensive experience broadens his skill set and cements his position as a thought leader in local business marketing. One of the keys to Robert's success is his ability to deliver impactful results using local SEO strategies. He excels in this area, demonstrating that businesses can use small advertising budgets to be successful. Instead, they need the right strategies to reach consumers actively seeking their services. His approach needs to include the importance of bridging the gap between local businesses and potential customers, which has often hindered the growth and visibility of many small businesses. As a fourth-generation entrepreneur, the entrepreneurial spirit runs deep in Robert's veins. This heritage has ingrained in him a profound understanding of business growth and evolution, especially crucial in the fast-paced startup environment. At, he applies this strategic vision to simplify the local business discovery process, leading to significant growth of the platform, an expanded user base, and increased revenue streams. Beyond Simply Be Found, Robert's achievements include launching over ten successful online businesses and startups, a testament to his versatility and expertise in the digital business landscape. He brings a unique blend of programming skills, marketing acumen, and business development experience, offering a fresh and invaluable perspective to today's digitally-centered business challenges. In essence, Robert Downey is more than just a local marketing expert. He is a catalyst for growth, a digital marketing innovator, and a mentor to businesses striving for success. His extensive experience, profound industry knowledge, and unwavering dedication to the success of small businesses make him an indispensable ally for any business aiming to enhance its local presence and achieve sustainable growth.

Small Business Owned & Operated

We are a small business for small business.  There is a 1 in 5 chance of talking to a co-founder.  We are not a big coporation or a place where you are going to get lost.  

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