Last Updated on: 21st November 2023, 02:12 pm
Voice search is becoming increasingly popular, with more and more people using it to find local businesses. In fact, a recent study by BrightLocal found that 50% of people have used voice search to find a local business in the past year.
If you want your business to be found by voice search users, you need to make sure it’s registered on the major voice search platforms. The good news is that registering your business on voice search is free. All you need to do is create listings on each of the major voice search platforms.
Why is it important to register your business on voice search?
Voice search is becoming increasingly popular for a number of reasons. First, it’s more convenient than typing a search query into a search bar. Second, it’s faster than typing. Third, it’s more hands-free, so it’s ideal for people who are driving, cooking, or otherwise engaged.
If your business is not registered on voice search, you’re missing out on a valuable opportunity to reach potential customers. In fact, a study by Local Search Association found that 81% of consumers are more likely to do business with a company that shows up in voice search results.
How to register your business on voice search for free
To register your business on voice search for free, you need to create listings on the major voice search platforms. These platforms are:
- Google Assistant
- Microsoft Cortana
- Siri
- Amazon Alexa
Creating a Google Business Profile
A Google Business Profile is the most important listing, as it powers voice search results on Google Assistant. To create a Google Business Profile, go to google.com/business.
Once you’ve created a Google Business Profile, you need to verify your listing. You can do this by receiving a postcard in the mail or by verifying your business through Google Search Console.
Once your listing is verified, you can start adding information about your business, such as your business name, address, phone number, website, and hours of operation. You can also add photos and videos to your listing.
Creating a Bing Places listing
Bing Places powers voice search results on Microsoft Cortana. To create a Bing Places listing, go to bingplaces.com.
Once you’ve created a Bing Places listing, you need to verify your listing. You can do this by receiving a postcard in the mail or by verifying your business through Bing Webmaster Tools.
Once your listing is verified, you can start adding information about your business, such as your business name, address, phone number, website, and hours of operation. You can also add photos and videos to your listing.
Creating an Apple Maps listing
Apple Maps powers voice search results on Siri. To create an Apple Maps listing, go to mapsconnect.apple.com.
Once you’ve created an Apple Maps listing, you need to verify your listing. You can do this by receiving a postcard in the mail or by verifying your business through Apple Business Manager.
Once your listing is verified, you can start adding information about your business, such as your business name, address, phone number, website, and hours of operation. You can also add photos and videos to your listing.
Creating an Amazon Alexa listing
To create an Amazon Alexa listing, go to alexa.amazon.com.
Once you’ve created an Amazon Alexa listing, you need to verify your listing. You can do this by receiving a postcard in the mail or by verifying your business through Amazon Business Manager.
Once your listing is verified, you can start adding information about your business, such as your business name, address, phone number, website, and hours of operation. You can also add photos and videos to your listing.
Tips for optimizing your business listings for voice search
Here are a few tips for optimizing your business listings for voice search:
- Use complete and accurate business information. This includes your business name, address, phone number, website, and hours of operation.
- Make sure your listings are verified. This will help to ensure that your listings are accurate and up-to-date.
- Use relevant keywords in your listings. This will help your listings to show up in voice search results when people use those keywords.
- Add photos and videos to your listings. This will make your listings more visually appealing and will help them to stand out in voice search results.
- Encourage customers to leave reviews on your listings. Positive reviews will help to boost your listings’ rankings in voice search results.
Tools to help you register your business on voice search for free
There are a number of tools available that can help you to register your business on voice search for free. These tools include:
- Google My Business: Google My Business is a free tool that allows you to create and manage your business listing on Google Search and Maps. To register your business on voice search using Google My Business, simply create a listing and verify it. Once your listing is verified, it will start showing up in voice search results.
- Bing Places: Bing Places is a free tool that allows you to create and manage your business listing on Bing Search and Maps. To register your business on voice search using Bing Places, simply create a listing and verify it. Once your listing is verified, it will start showing up in voice search results.
- Apple Maps Connect: Apple Maps Connect is a free tool that allows you to create and manage your business listing on Apple Maps. To register your business on voice search using Apple Maps Connect, simply create a listing and verify it. Once your listing is verified, it will start showing up in voice search results.
Here are a few popular voice search optimization tools:
- Simply Be Found: https://simplybefound.com/
- Google Keyword Planner: https://ads.google.com/home/tools/keyword-planner/
- SEMrush: https://www.semrush.com/
- Ahrefs: https://ahrefs.com/
Conclusion
Registering your business on voice search is a great way to reach more potential customers and grow your business. It’s also free and easy to do. By following the tips above, you can optimize your business listings for voice search and improve your chances of showing up in voice search results.
I hope this information is helpful. Please let me know if you have any other questions.
