Last Updated on: 23rd April 2024, 12:38 pm
Leaving a digital marketing tool or a local SEO platform often poses a serious concern for businesses: what happens to their data? Many service providers in this field have policies that may feel like holding data “hostage”—once you leave, accessing or retaining your datum can become a complex issue.
The Norm in Data Handling
The industry norm for many SEO and marketing tools appears harsh at first glance. For example, as I’ve seen with some companies like Yext, when a client decides to part ways, these services may retract all operational data. This can include anything from replies made to customer reviews, to questions and answers posted on their platform. Such retraction can mean that the business’s online profile reverts to its state prior to using the service, essentially erasing all progress made during the time of the contract.
This practice isn’t just limited to a few companies; it’s quite a widespread approach where businesses essentially have to rebuild their online profiles from scratch after they leave a service. This scenario can be detrimental, especially for businesses that heavily rely on digital presence and interactions to attract and retain customers.
Simply Be Found’s Approach
At Simply Be Found, however, the philosophy and approach differ markedly. We understand the hardships and challenges that small and local businesses face, especially when competing with larger enterprises. This understanding shapes our policy towards data management.
When a business decides to part ways with Simply Be Found, we ensure that the transition is as smooth and pain-free as possible. Here’s how we handle data:
- No Deletion of Data: We do not delete or remove any data that you have created or accumulated during your time with us. This includes all interactions, replies, posts, and any content generated within our platform.
- Continued Access on Free Plan: If you decide to cancel your paid plan, you will not be left in the dark. Instead, your account simply reverts to our free plan, which still offers limited access to our tools and services. This ensures that you do not lose your basic business profile or the ability to manage it.
- Advocacy for Local Businesses: Our mission is to support and empower local businesses. We strive to be advocates rather than gatekeepers. Our policies are designed to help you maintain your business’s digital footprint, rather than erasing your efforts the moment you decide to stop using our services.
- No Contractual Lock-ins: We believe in earning your business every month. As such, we don’t require long-term contracts. This policy is reflective of our commitment to flexibility and our confidence in the quality of our services.
Why This Matters
The approach taken by Simply Be Found highlights a significant aspect of business ethics in the digital age. The handling of client data post-service is not just a technical issue but a matter of trust and relationship management. Businesses, especially smaller ones, need assurance that their digital service providers will not make their marketing journey more difficult.
At Simply Be Found, our approach is built around the principle of helping, not hindering. Whether it’s providing tips and tricks to manage your data better or ensuring that you can always access your basic profile, our goal is to support your business’s growth and stability.
Conclusion
In conclusion, if you’re concerned about losing vital business data upon leaving a digital marketing or SEO service, it’s essential to understand the service provider’s policies on data management. At Simply Be Found, we ensure that your data remains your data, regardless of your subscription status. We believe in building relationships based on trust and support, and our policies are designed to reflect just that. Remember, choosing the right digital partner can significantly impact your business’s online presence and growth.
If you’re looking for a service that respects your business and data, consider giving Simply Be Found a try. Let us help you enhance your online visibility without the fear of losing your hard-earned data.