Knowledge Panel is when people search for a business on Google, they may see information about that business in a box that appears to the right of their search results. The information in the box, called the Knowledge Panel, can help customers discover and contact your business.
Update for 2018: The Google Knowledge Panel is rapidly evolving. Google continues to add new interactive elements. The panel now contains:
- Name, Address, Descriptions of the Business
- Daily Hours, Special Hours, Holiday Hours and Closed Dates
- Marketing Posts
- Images & Videos
- Service Offerings & Menus